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Snapchat Advertising

At Last! A New Way For eCommerce Businesses To Attract Millennials 

As consumers, Millennials  spend over $350 billion a year. They are also spending less time watching TV compared to viewing videos and sharing personal experiences on their mobile devices. At Boost My Profit, our ability to scale Snapchat Ads is helping eCommerce businesses to engage and deepen their influence with this valuable audience. This is a perfect channel for eCommerce businesses to reach Millennials.

Why Advertise On Snapchat?

  • Snapchat has over 100 million daily active users
  • With Snapchat, you are able to quickly reach a unique audience of hyper-engaged buyers
  • Snapchat leverages Direct-to-Audience video interactions which makes it easier to engage your audience with your marketing message.
  • SnapChat has a huge potential for SMEs to reach and connect with Millennials and Gen Z.
  • There is little competition from other businesses and advertisers right now
  • Snap Ads have an engagement rate 5X higher than the average click-through rate of other social platforms.
  • Snapchat has a unique daily reach of 35% of 18-34 year olds in the U.K.
  • Market to your ideal customers in real time creating instant awareness

eCommerce Businesses Are Now Able To Achieve Both Brand Awareness and Direct Response Goals With Highly-Interactive, Mobile Video Snap Ads.

Snap Ads are a highly-engaging mobile native ad format that allow eCommerce businesses to connect with Snapchatters through creative visual storytelling.

Our Methodology

Our Snapchat Advertising services consist of two phases.

Phase I : Campaign Setup

We will setup your Snapchat Ads the right way in order to position the campaign for maximum success. Below is everything that is included in the Snapchat Ads setup service:

1. Audience Research
The first step is to identify how to target your ideal patients on Snapchat using interests, demographics, and custom lookalike audiences. We will conduct research to identify the best possible targeting opportunities.

2. Ad Copywriting
The second step is to draft your ad copy to make sure your ads, offer, and landing page are all congruent with your target audience.

3. Landing Page Design, Layout, and Copywriting
The third step is to create your landing page(s). A landing page is the page the prospect “lands” on after clicking your ads. Having a good landing page will convert more visitors into leads and sales.

4. Conversion Tracking
The fourth step is to install online and phone call conversion tracking so we can measure the number of leads and sales generated directly from your campaign. Conversion tracking will enable us to calculate your return on investment (ROI) and see exactly which ads are profitable.

5. Campaign Setup and Settings
The final step is to set up your campaign and ensure the correct settings are in place. For example, we’ll ensure your network targeting, geo-targeting, device targeting, ad extensions, and conversion tracking are all correct.

Phase II: Ongoing Optimisation

We will manage and optimise your Snapchat Ads campaign to maximise your return on investment (ROI). Here’s everything that is included in Ongoing Optimisation:

1. Bid Optimisation and Budget Management
We will edit your bids and budgets to maximise your return on investment. For example, we will raise bids to drive more traffic from profitable keywords, and lower bids to reduce traffic from unprofitable keywords.

2. A/B Split-testing of Ads and Landing pages
We will test different ad and landing page copies to improve the ad click through rates and sales conversion rates as part of the management service. A/B split testing is the process of testing 2 different versions of ads or landing pages (i.e. version A vs. version B) to see which one performs better over time.

3. Consulting to Improve Campaign Performance
We will provide recommendations to improve your campaign performance. This includes your lead generation, sales and follow-up processes. Our goal is to continually improve your advertising ROI so you can profitably expand the campaign.

4. Campaign Expansion
Once the campaign is profitable, then we will work to expand to drive even more appointments and patients.

5. Monthly Reporting & Analysis
We will provide monthly reporting to show you your campaign performance, as well as analysis and new ideas to continually improve performance.

About Us

Boost My Profit is an eCommerce marketing agency. We help B2C businesses get more leads, increase sales and boost profit with digital marketing. Learn more

Boost My Profit is a trading name of Oras Marketing Limited, Registered in England & Wales with registration number: 12935403. Registered address: 20-22 Wenlock Road, London, N1 7GU, United Kingdom.

Opening Times
Monday: 9am - 5am
Tuesday: 9am - 5am
Wednesday: 9am - 5am
Thursday: 9am - 5am
Friday: 9am - 5am
Saturday: Closed
Sunday: Closed

Find Us:

19 Aqua Place, Rugby, Warwickshire, CV21 IBY, United Kingdom.

Freephone: 0800 776 5352

National: 0844 588 6113
International: +44 844 588 6113

Copyright 2020 by: Boost My Profit. All Rights Reserved.

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