Are you ready to leverage the power of Facebook to grow your business and reach a wider audience? Welcome to our Facebook Marketing Strategies Video Course, where you’ll discover the secrets to creating successful marketing campaigns and achieving impressive results.

What You’ll Learn:

• Creating Compelling Content: Learn how to craft engaging posts that capture attention and drive engagement.
• Targeted Advertising: Master the art of Facebook Ads, including audience targeting, budget management, and ad creation.
• Engagement Techniques: Discover proven strategies to boost interaction and build a loyal community around your brand.
• Analytics & Insights: Understand how to analyze your performance with Facebook Insights and make data-driven decisions.
• Facebook Live: Learn how to use Facebook Live to connect with your audience in real-time and increase your reach.
• Group Marketing: Explore the power of Facebook Groups to foster community and drive organic growth.
• Remarketing Strategies: Implement advanced remarketing tactics to re-engage past visitors and convert them into loyal customers.

Why Choose Us?

• Expert Instructors: Gain insights from top Facebook marketing professionals with years of experience.
• In-Depth Curriculum: Our course covers all aspects of Facebook marketing, ensuring a well-rounded understanding.
• Hands-On Projects: Apply what you learn through real-world projects that will enhance your skills and portfolio.
• Flexible Learning: Access our video modules online, anytime, anywhere, at your own pace.
• Certification: Earn a prestigious certification to showcase your expertise to potential employers and clients.

Ready to Elevate Your Facebook Marketing Game? Don’t miss this opportunity to unlock the full potential of Facebook for your business. Order our Facebook Marketing Strategies Video Course today and start driving engagement, building your brand, and achieving your marketing goals!

Here’s the Overview of the Course

Section 1: Facebook marketing course introduction: See what you will get from the course

• Welcome and course introduction and what to expect
• NEW! How I sell on Facebook in an effective and legitimate way (with scripts)

Section 2: Immediately increase post engagement with amazing headlines

• EXAMPLES & HOW TO’S: Write headlines that will grab attention
• ACTIONABLE EXERCISE: Rewrite your social posts and get feedback

Section 3: Facebook Algorithm

• Facebook marketing from a page vs. group vs. personal page vs. fan page
• How the Facebook algorithm works
• How to make engagement beget more engagement
• Newest information on how to make the Facebook feed algorithm show your posts

Section 4: Boosting Facebook engagement and virality of every post

• Section introduction – adding additional engagement for your posts
• Colored background posts to boost engagement
• How to use images in posts to increase engagement
• Engagement hack: Facebook text delights to draw attention to your posts
• Boosting engagement on your Facebook posts with commenting and engaging people

Section 5: How to go viral on Facebook

• Calculating virality with the viral coefficient calculator

Section 6: How to use viral memes to go viral and boost sharing – viral Facebook hacking

• Introduction to using memes
• How to begin finding viral memes to post on your social media
• How to create your own image memes in minutes and for free
• How to create your own gifs to go viral
• Special, creative posts you can make that get more engagement
• Boosting virality with sharables and quotables

Section 7: Marketing from your personal page (easiest since you already have that audience)

• Easiest Facebook marketing: From your own personal page

Section 8: Facebook page setup basics

• Facebook page section introduction
• Beginning to set up your Facebook page
• Page banner size
• Setting the profile and brand image
• How to set up your Facebook page screen name
• Facebook page call to action button and About section
• Creating a store on your Facebook page

Section 9: Using your Facebook page to promote your business

• EXAMPLES of well-run Facebook pages for different types of businesses
• Difference between liking and following a Facebook page

Section 10: Setting up your Chatbot for engagement and sales

• Setting up your Facebook away message
• Setting a Facebook page greeting in Facebook page settings
• Introduction to Facebook automations, and how to set them up
• Great example of an automated reply for a Facebook page
• Difference between chatbots and automations
• Registering on the chatbot site for free
• Example of a test chatbot I made to show you how I’d use it to sell
• How to actually create your chatbot – WALKTHROUGH STEP-BY-STEP
• Finalizing your chat bot and making it go LIVE

Section 11: Marketing from your group on Facebook

• Introduction to Facebook group marketing for engagement
• Introduction to Facebook Automated Responses
• How to engage people in your group
• Post topic ideas that get engagement
• How to get people into your group
• Group rules and long-term success
• Examples of successful Facebook groups
• Premium and exclusive group strategy
• How to find good Facebook groups to sell to
• How to sell using pinned-posts
• How Facebook is replacing a large use of LinkedIn

Section 12: Events on Facebook to get more engagement and exposure for your brand

• Getting extra sharing and engagement with Facebook events
• Example of how your event listing gets automatic promotion on friends profiles
• Walkthrough of how to set up the event

Section 13: Running contests on Facebook to boost engagement and traffic

• Introduction to running contests
• Facebook’s contest policies
• How to post your Facebook contest
• Really smart ways to announce the winner in a way that gets much more engagement

Section 14: Common question about promoting on Facebook via your website

• On your website, asking people to like vs share

Section 15: Facebook traffic trends

• Most traffic on Facebook is from outside United States. What that means for us

Section 16: Selling from Facebook groups

• What kind of groups you can sell from locally

Section 17: Facebook marketplace and selling in local and global groups

• Section introduction to Facebook marketplace
• Starting to use local Facebook groups
• Joining a BUY/SELL group
• Why the next couple of videos look older
• How to post products for sale
• Results of my own posting – case study

Section 18: Facebook and other social media hacking with automation

• Social media and Facebook automation section introduction
• Social media automation tools
• Walkthrough of my SocialOomph account

Section 19: Introduction to Facebook Ads

• Facebook ads (Meta ads) section introduction
• Meta Ads, also known as Facebook Ads – introduction
• Facebook ads strategies and goals
• When not to run Facebook ads
• Explaining the Facebook Business Suite and the Facebook Business Manager
• Setting up your Facebook business accounts and logging in
• Setting up 2-factor authentication for security – now required by Facebook
• Customizing your Facebook Business Suite dashboard
• The Facebook ad library for spying on successful competitor ads
• Options for creating the video for your Facebook ad
• Starting to use and explore your Facebook Business Suite and pages
• Organizing Facebook business accounts and Facebook business pages
• Setting up your Facebook ad account and connecting it to a page
• Three different ad strategies for running ads to content
• Creating your Facebook Pixel (now called data set), and connecting to website
• Setting up Facebook custom audiences
• Our ad strategy, and setting up our first ad – part 1
• Creating an ad campaign part 2, starting to create our ad set
• Creating an ad campaign 3, finishing the ad set and targeting
• Campaign setup part 4 – finishing up the ad creative
• The option to boost posts with an ad for a specific post
• Setting up Facebook Pixel for a Shopify store, and connecting to Shopify
• Possible pitfall of using the Ad Manager with the wrong ad account
• Creating WaveIfYouLike custom conversions
• Creating a Facebook ad campaign, custom events, custom audiences, and A/B tests
• Creating retargeting ads for Ecommerce products
• Connecting your Instagram account to also run Instagram ads through Facebook ads
• Ad creation and optimization checklist to stay on track
• Creative strategy for custom audiences
• Nuances of running unprofitable ads

Section 20: Facebook Live

• Introduction to Facebook Live
• Going Facebook Live on mobile
• How to run your Facebook Live sessions